What startups can learn from iPhone 6 vs Nexus 4 comparison

Every Apple product launch day is a good time to bash its newly launched products. Probably because at least in the last decade or so Apple product launches have been hugely successful and the only day you can try to find fault with the products is the day they are announced.

Below is a really good attempt to play down the iPhone 6.

(image source: http://www.product-reviews.net/2014/09/10/iphone-6-vs-nexus-4-from-android-haters/)

But this comparison is flawed for the following reasons:

  1. In general the iPhone, whether because of its more powerful processor or hardware or because of the operating system which is tied into that hardware tightly, manages to give a slicker user experience in comparison to even the best Android smartphones. Finally we do not use those many fancy features and really want a phone that works smoothly (does not ever hang) and gives a longer battery life.

  2. The only usual saving grace for Android are features like support for 3rd party keyboards, cross-app communication etc which come onto the platform sooner than they are made available on iOS. Which may not always be a good thing or at least for the more discerning Apple user anything which is not fully baked is unusable. One of the top complaints by Android users, for Android only capabilities, is that 3rd party keyboards work really slow on the phone. That sounds like a half baked implementation in Android for supporting 3rd party keyboards. Still need to see how much iPhone 6 manages to retain its iOS slickness, now that it is also planning to support 3rd party keyboards. And I'm quite hopeful that users will not be disappointed.

  3. Android is just a mobile OS, but when Apple adds a feature on the iPhone it gives users a full fledged ecosystem. The quality of the apps on the Apple app store in comparison to the Android Play Store is much discussed already. That has a lot to do with Apple's focus on giving a better experience to users. NFC has been there on so many Android devices for a while and was never really used because of the lack of a NFC ecosystem. But now when finally Apple is giving users an NFC capability it is not just adding hardware but also giving the capability to really use NFC. Apple has leveraged its clout to tie up with a really large number of retail partners for supporting NFC usage, even before the iPhone 6 hits the stores.

Startups can learn from this comparison of iPhone 6 vs Nexus 4, to understand the difference between just adding a feature in the product vs helping users benefit from the features that startups build into the product.